JA Resorts & Hotels have pledged to replace all plastic water bottles in the rooms and suites of their seven unique properties with environmentally-friendly and reusable glass bottles instead.
Over the course of one year in Dubai, the JA Resorts & Hotels group tracked the disposal of plastic water bottles, which amounted to 1.7 million pieces of various sizes. Top of the list were the widely used 500ml plastic bottles, totaling 1.4 million pieces.
JA Resorts & Hotels have pledged to install new water treatment systems, along with cleaning and bottling systems which will instantly make a huge reduction to the carbon footprint and environmental damage in terms of plastic. An investment of more than 1 million AED will be made to install systems in JA The Resort, JA Ocean View Hotel and JA Hatta Fort Hotel. 1l glass bottles will be placed in all rooms across these three hotels and in the luxury serviced apartments of JA Oasis Beach Tower.
JA Resorts & Hotels portfolio in Dubai will install 40 back-of-house digital water dispensers, serving fresh filtered water to customers free of charge, as well as all the JA associates.
CEO JA Resorts & Hotels, Anthony Ross said: “We rely on the beauty of nature for our hotels to be successful. Our properties are resorts and hotels on tropical islands in the Indian Ocean, in the incredible Hajar mountains of Hatta and along the pristine beaches of Dubai. It would be remiss if we didn’t do as much as possible to protect these natural attractions and our planet as a whole, for the sake of future generations.”