Al Rawdah (Emirates Modern Poultry Co.), part of Emirates Rawabi Group, is currently the largest producer of 100% natural fed fresh chickens and high quality processed meat products in the UAE. Located 40 kilometers from Dubai, Al Rawdah farms cover a sprawling 538 hectares with a processing capacity of over 45,000 birds daily.
Jeanette Alhaider, general manager of sales and marketing at Emirates Modern Poultry Co., says: “It is important for us to be a sponsor for The Big F&B Forum as we have only recently ventured in the HORECA industry. We would like to increase brand awareness with the chefs who will be participating in the event and also educate them of what we have to offer compared to other suppliers in the market.
“We will be able to add a new dimension to the Forum as there are not a lot of local producers in this field. We see a lot of imported products and middleman but not direct purchase from local producers.”