Mohamad Ballout is the CEO of AWJ, the region’s leading F&B brand, now a Kitopi company. Founded in Dubai, UAE, in 2014, AWJ operates iconic brands such as Operation Falafel, Catch 22, and Awani. While it spans the UAE and KSA, it also has New York and London franchises.
Before his current role, Mohamad was the advisor to the CEO of the Royal Commission of Riyadh City while leading the City Life division as a VP. He was responsible for overseeing several sector strategies, including the development of mixed-use assets in Riyadh. Mohamad has over 22 years of experience across the hospitality and leisure sector, with core competencies in strategic management, real estate development, asset and facilities management, operations management, and retail strategy advisory, leading multi-million-dollar projects.
Mohamad holds a Bachelor’s degree in Hospitality Management from the Glion Hotel School in Switzerland and a Bachelor of Science degree from the University of Wales in International Tourism Management. In addition, he recently completed an EMBA at Hult University in Boston.