Tamer Refaat has been announced as the new director of sales and marketing for Abu Dhabi’s Bab Al Qasr Hotel.
Refaat’s previous experience included spells as assistant director of sales at Raffles Dubai, director of sales at Shangri-La Qaryat Al Beri Complex before he joined the Park Rotana Complex as the director of business development in 2015.
Murshed Al Shamsi, Bab Al Qasr Hotel’s director of protocol said: “We are delighted to welcome Tamer Refaat as the new director of sales and marketing of Bab Al Qasr Hotel.
“Tamer exemplifies outstanding leadership skills and strong capabilities which we believe will allow the sales and marketing team to bring forth innovative and distinct strategies for the UAE and GCC market.”
In his new role, Refaat will be responsible for overseeing the development and implementation of the 677-room hotel’s sales and marketing strategies. He will also develop business plans in order to drive growth, increase sales and exceed profit goals.