Anantara Downtown Dubai Hotel is pleased to announce the appointment of Le Kim Thuy Trang to the position of Marketing Communications Manager. Kim joins the role from Vietnam, where she progressed through several roles in one of the country’s largest conglomerates.
A native of Vietnam, Kim is fluent in three languages and gained a Masters’s in Business Administration, Innovation, and Entrepreneurship from York St. John University. Over the past seven years, she has built an impressive CV in diverse industries, specializing in innovative hospitality marketing, luxury brand management, and strategic partnership management.
At the age of 23, Kim found a passion for hospitality marketing and became the youngest Marketing Communications Manager in the country when playing the role of JW Marriott Phu Quoc Emerald Bay Resort & Spa, which ranked sixth among the Best Luxury Resorts in the world. From there she moved to Vinpearl as Head of Brand Marketing for Southern Vietnam. She previously held the role of Strategic Partnership Manager at VinFast and Executive Assistant to the CEO at VinES, managing strategic partnerships with important partners, connecting stakeholders, and maintaining relationships with C-level key partners within the industry.
At the new Anantara Downtown Dubai Hotel, Kim will bring her considerable experience to managing the marketing department, overseeing all aspects encompassing strategic planning, driving content development, digital landscape, events, brand activation, loyalty programs, public relations, and advertising.
Husam Malki, General Manager commented, “It’s a great pleasure to welcome Kim to the team. Marketing and innovation are a fundamental focus for our hotel, and we are confident that Kim’s expertise will continue to enhance our success in Dubai’s competitive hospitality market.”
Upon assuming her new role, Kim said, “I am elated to join the dynamic team at Anantara Downtown Dubai and be a part of this iconic property. In my new role, I seek to create engaging conversations with our guests and build a strong presence in the luxury space, while maintaining the brand integrity and strategically positioning the hotel as a preferred destination for exceptional and inspiring experiences.”
