Dubai’s home-grown restaurant group, Bull & Roo, have announced the opening of its second Common Grounds location as part of its broader expansion strategy.
Situated in the heart of the Dubai International Financial Centre (DIFC), the new Common Grounds outlet is expected to continue its tradition of serving creative, fresh, and vibrant dishes that founder Tom Arnel has become famous for. The Common Grounds DIFC team is made up of a diverse and experienced mix with the core of the team coming from Tom Arnel’s home city, Geelong. This includes Bull & Roo operations manager Matt Connell along with the support of fellow Australian head chef Liam Hamling and restaurant manager Taylor Kelly, delivering a casual-yet-professional Melbourne style café experience true to the Common Grounds ethos.
Bull & Roo co-founder and managing director Tom Arnel, said; “Opening in DIFC has been an ambition of ours for some time, and we are delighted to bring the Common Grounds concept to life in what is a prime location. This is the first time that we have opened a second venue for one of our brands, so we are both excited and proud.”
“Our food program is always focused on quality ingredients with fresh takes on classic dishes, so I think the DIFC audience will enjoy what we bring to the table, especially our new amazing takeaway options. We have also designed our indoor and outdoor areas in a way that will offer a light and refreshing feel for our customers to sit back and enjoy, whether that’s simply for a coffee or for lunch.”
The new DIFC outlet represents a hybrid concept that evolves the Common Grounds’ offering to now include a take away service where customers can browse and choose from an innovative delicatessen-style spread. A game changing addition of the specialty coffee program is the introduction of the cities’ first 5-cup robotic pour-over machine the Poursteady. Coffee enthusiasts can enjoy single origins from Bull&Roo’s own Encounter Coffee Roastery.
Bull & Roo’s expansion comes against a backdrop of growing popularity for independent players in the market as well as consumers’ desire to experience and explore original concepts.