Alghanim Industries has entered into a master franchise agreement with Slim Chickens to bring the fast-casual restaurant brand to the Middle East and North Africa region.
Founded in 2003 in Arkansas, the move marks Slim Chickens’ first venture outside of the United States.
Alghanim Industries chairman Kutayba Alghanim commented: “We are committed to expanding our portfolio by partnering with one of the most pioneering, value-based consumer companies in the world, and we look forward to introducing the Slim Chickens concept to consumers across the Middle East.
“Alghanim Industries has a proud track record of developing successful businesses with huge growth potential that meet the needs of the region’s expanding consumer base.”
The brand specialises in high quality, fresh chicken and offers hand-breaded and grilled chicken tenders and wings paired with handmade dipping sauces.
The first MENA-region Slim Chickens restaurant is expected to open in Kuwait in March 2017. This will be followed by a brand rollout across the region.
Alghanim Indutries, based in Kuwait City, Kuwait, owns and operates more than 30 businesses in 40 countries across the MENA, Turkey, India and South East Asia.
Today, its portfolio of 300 brands includes a number of US partners, including General Motors, Ford, Mars, Whirlpool, Wendy’s and American Express.
Slim Chickens CEO Tom Gordon said: “Alghanim Industries’ legacy of providing high-caliber customer service and first-class products made this a one-of-a-kind opportunity for our brand. Over the past months we’ve learned about the company, the people and the values shared between our two organisations, and our alignment couldn’t be closer.”
“We are truly thrilled and honored to partner with Alghanim Industries, and we look forward to working with the entire Alghanim Industries team to bring our fresh, hand crafted recipes and southern hospitality and service to the Middle East.”
Alghanim Industries is expanding its food and beverage portfolio, which began in 2013 with a franchise agreement with UK-based Costa Coffee, the second largest coffeehouse chain in the world.
In 2015, Alghanim Industries acquired the rights to develop US-based Wendy’s restaurants across the MENA region and announced the first Wendy’s in Kuwait.