Deliveroo and FIX Dessert Chocolatier are celebrating the launch of the globally acclaimed brand in Abu Dhabi with a first-of-its-kind edible billboard activation at Marina Mall on January 11th. The one-day activation promises to bring together creativity and interactivity, showcasing a selection of FIX’s range of chocolates that are available exclusively on Deliveroo in the capital.
The edible billboard will feature a selection of FIX’s signature flavours, including Mind Your Own Buiscoff as well as the milk and dark chocolate of Can’t Get Knafeh Of It and Pick Up A Pretzel. Visitors will engage in interactive activities to be able to select and receive a chocolate bar of their choice from the edible billboard.
This activation with Deliveroo celebrates the brand’s milestone expansion into the capital and creates an opportunity for the local community to experience FIX in a one-of-a-kind setting. FIX Dessert Chocolatier launched in Abu Dhabi in November 2024 and is now available on Deliveroo at 2 PM and 5 PM.